Shopify
SEO
Goal: To design a visually stunning and user-friendly platform that showcases the artistry of the charcuterie offerings, simplifies ordering, and highlights customization and delivery options.
Service
Custom Web Design, Development & SEO
Tools Used
Shopify
Completion Timeline
3 Weeks
How We Started
The vision for this website began with Levana's passion for crafting beautiful charcuterie experiences. She wanted a platform that showcased her artistry and made it easy for customers to order for any occasion. As the designer and developer, my goal was to bring that vision to life, creating a website that highlighted her unique offerings while ensuring a seamless user experience.
Project Process
Phase 1: Discovery & Planning
I started by collaborating with Margaret to understand her business goals and the needs of her customers. This involved discussing her branding, target audience, and key features for the site, including dietary preferences, customizations, and local delivery options.
Phase 2: Design
Using tools like Figma, I crafted a clean and visually appealing design that aligned with her brand. The design focused on showcasing high-quality images of her charcuterie offerings, easy navigation, and clear calls-to-action for browsing and ordering.
Phase 3: Development
I developed the site using Shopify, ensuring it was responsive and functional across all devices. Features like a simplified ordering process, dietary preference filters, and secure checkout were integrated to enhance the customer experience. I also optimized the site for speed and accessibility, ensuring it met modern web standards.
Phase 4: Testing & Launch
Before launching, I rigorously tested the website to ensure smooth performance and compatibility across devices. Feedback from Levana and her customers guided final tweaks to make the platform intuitive and reliable.
Key Features
Modern, Responsive Design
The website showcases the artistry of charcuterie with high-quality visuals and a polished, modern layout.
User-Friendly Ordering
Customers can easily navigate the site, select from various options, and customize their orders based on dietary needs.
Mobile Optimization
The site performs seamlessly on all devices, ensuring accessibility for customers browsing on the go.
Local SEO Optimization
The site was built with local customers in mind, enhancing visibility in Vancouver and surrounding areas.
Conclusion
This project was an exciting opportunity to merge creativity and functionality. My role as the designer and developer was to create a platform that reflected Levana's passion and made it easier for her customers to enjoy charcuterie. The final product not only met her needs but also brought her vision to life online, supporting her business in reaching a wider audience.